American culture has at least borrowed
from the Japanese concept of cute-and-cuddly robots. Consider the
widely popular movie, “Wall-E,” an endearing robot that won the
hearts of Americans without uttering a single word. Even the robots
in George Lucas's “Star Wars” had comical personalities, some of
them expressing emotion through various blips and beeps. Yet in “Star
Wars,” despite their likeable personalities, robots were viewed by
those around them as second-class citizens—nothing more than
conveniences and sometimes even as annoyances. Perhaps this is where
we are most comfortable considering robots—as long as they remain
in a subservient, secondary role in our lives, then their presence
may be marginally acceptable. However, this is not the kind of view
that will make robots appeal to consumers, and a number of companies
devoted to bringing robots into our daily lives are looking at ways
to improve our attitude towards the mechanical automatons...
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