What else might become a thing of the
past? Movie theaters are still around, despite the many naysayers who
predict the theater industry will end. Going to the movies does
remain an activity that still draws enough interest to persist, but a
large portion of the movie-going populance these days seems to be
teenagers who just want to get out of the house and see their
friends. Home theaters have all but replaced the need to visit the
theater, and the incentive is becoming even smaller as new releases
find their way to streaming services only a few months after release
in the theaters. A good portion (around 12%) of theater revenue is
generated by teens, so higher ticket prices is not the way to go with
a population that works only a few hours a week at minimum wage.
Thankfully, the largest (around 25%) demographic that attends movies
is ages 25-39, but statistics show that they are spending less
discretionary income on the movies, attending an average of 4 times a
year. Despite all this, though, movie theaters have been doing better
since a huge dip in 2015, and projections have them doing even better
in 2025. Perhaps the movie theater will survive this era of
convenient and affordable digital access? It's fought through slumps
before, but lets hope they'll use substance in their films to draw us
instead of gimmicks...nobody loves the 3D glasses.
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